Printing Industries Alliance, the trade organization dedicated to supporting the success of the New York State, northern New Jersey and northwestern Pennsylvania graphic communications industry, has announced a program titled Digital Printing Think Tank” that will take place on Wednesday, October 28th in New York, NY, USA.

The event’s first panel will include a group of large and small printers that cut across the digital printing market. Moderator Mark Michelson, editor of Printing Impressions, will lead the printers in a discussion that will talk about their path to the present and their path for the years ahead.

It is predicted that digital printing, which launched in 1993 and is currently more than 20% of all printing, will become 50% of all printing by 2030.

Interactivity from the audience will be encouraged, and a Q&A session will follow. Other panels will be made up of leading marketing executives from digital printing vendors, as well as consultants. They will discuss how to provide guidance to press owners in marketing digital printing and assistance in growing the market.

Keynote presentations will round out the first day. A combination of highly experienced speakers and actual printer experiences will provide printers with the information they need to navigate the very fast evolving and growing digital printing market.

The all day event will offer a networking opportunity, which will allow participants to compare notes and speak with sponsoring vendors, who will distribute literature. The cost for an individual to register for the event is $149 and includes lunch and refreshments. Vendor sponsorships will include two vendor staff tickets and three tickets for their customers or prospects. The vendor sponsorship is $650 for those who are already annual PIA Platinum sponsors and $950 for those vendors who are not PIA Platinum sponsors.